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A 2 Z SEO and Digital Marketing Solutions

SEOA2Z is the best SEO Khazana site which provides you with a complete high-quality list of free social bookmarking sites, free directory submission sites, free article submission sites, free classified sites, free guest posting sites, and all other high-quality backlinks for your Off-SEO campaign success. We are trying our best to provide you with a high-quality submission site list and resources free of cost on a single platform.

SEOA2Z is a big SEO Khazana of A2Z SEO Tools and a high PR free submission sites list to build high-quality SEO backlinks for your website or blog. Our free backlink submission sites database is very effective and helpful for webmasters, bloggers, and SEO professionals to do off-page SEO of the websites to meet the search engines guidelines so that your website can achieve the no.1 rank on the search engine result page (SERPs). We also provide the latest search engine updates, free SEO tips, and the latest news about new Digital Marketing Trends.

Free Backlink Submission Site List

SEO Khazana mainly focuses on SEO, Digital Marketing Industry, and the latest algorithm updates by major search engines. While doing Off-Page SEO optimization, we should focus on getting high-authority backlinks for our websites that are listed below.

What is Search Engine Optimization

Search Engine Optimization – SEO is the art and science of optimizing your website to be found by search engines like Google, Bing, Yahoo, etc, and building SEO Backlink. In other words, the term SEO involves making certain changes to your website design and content that makes your site more attractive and friendly to a search engine. In brief Search engine optimization (SEO) is a process of improving the positions of your web pages in organic (non-paid) search results in search engines.

Types of SEO 

There are two types of SEO optimization:

#1. On-Page SEO 

It includes writing good unique and high-quality content for the users, good keyword selection, the right placement of the keywords on the website, and giving an appropriate title to every page and post, etc.

 Important ranking factors of On-page SEO

  • Keyword Research & Analysis
  • Competition Analysis
  • Content Optimization
  • Creation of Meta Information
  • Top-quality fresh content (This is always the most important SEO factor!)
  • Proper URL Structures
  • User-friendly navigation (breadcrumbs, user sitemaps etc.)
  • Optimized internal links
  • Text Formatting (use of h1, h2, bold etc)
  • Image optimization (image size, proper image names, use of ALT tag)
  • User-friendly 404 pages
  • Fast loading pages
  • Mobile-Friendly pages (responsive design)
  • External links (no broken links or links to ‘bad’ sites)
  • HTML Coding, Validation & Correction
  • Canonical Issue Check
  • XML Sitemap
  • Robots.txt
  • Google Analytics and Search Console (Structured data, rich cards, and snippets)

#2. Off-Page SEO 

Off-page SEO is 2nd part of SEO optimization. It is all about that which you can’t do directly on your website. This means everything will happen outside of your website. In simple words, Off-page SEO refers to the page ranking factors, generating traffic from search engines and achieving a higher rank in the SERPs,s. If you are writing an article for another blog or leaving a comment on other blogs for your website promotion, it means you are doing off-page SEO.

It includes link building, guest blog posting, blog commenting, increasing link popularity by submitting in open directories, search engines, link exchange, etc.

Important ranking factors of Off-page SEO

  • Guest posting
  • Forums
  • Blog Commenting
  • Social Bookmarking
  • Question and Answers
  • Article Directories
  • Image Submission
  • Directory Submission
  • Infographic Submission
  • Video submission
  • Document sharing
  • Creating Shareable Content
  • Profile Creation
  • Search Engine Submissions
  • Blog Post (Blogger & WordPress)
  • Web 2.0 Submission
  • Press Release Submissions
  • Broken-Link Building

SEO Techniques

SEO techniques (a2z SEO Tools) are classified into three broad categories:-

#1. White Hat SEO

Techniques that search engines recommend as part of good design. White Hat SEO focus on the construction of content quality and second on SEO. White Hat SEO can use technology and automation to create their websites, but use it to achieve different goals. In this technique, the owner of the website writes the content for the people, not for the search engines.

The White Hat SEO tend to rely more on their content creation and marketing skills to get a top spot in the search engines, rather than executing automated programs to bother the search engines.

An SEO tactic is considered White Hat SEO if it has the following features:-

  • It conforms to the search engine’s guidelines.
  • It ensures that the content that which search engine indexes, and subsequently ranks, is the same content a user will see.
  • It does not involve any deception.
  • It ensures the good quality of the web pages.
  • It assures that web page content should have been created for the users and not just for the search engines.
  • It ensures the availability of meaningful and informative content on the web pages.

SEO Pro Tip:- Always follow White Hat SEO Techniques for your website to improve ranking and do not try to make fool your website visitors and search engines. Be honest with search engines while achieving rank in SERP and you will definitely get something more.

#2. Black Hat SEO

Techniques that search engines do not approve of and attempt to minimize the effect of. These techniques are also known as spamdexing. The black hat SEO is also known as spam SEO, and it is when someone creates websites that have little or no value, that they intend to cheat the search engines and offer irrelevant or low-quality search results.

Black hat SEO is all about getting quick results in search engines to rank in the no.1 position in SERP.

This method is used to optimize a website with the wrong techniques to cheat the search engines and often get your website on top of the search engines very quickly, but when search engines detect the website, then a website can be blocked or banned permanently by a search engine in SERPs.

An SEO tactic is considered Black Hat SEO or Spamdexing if it has the following features:-

  • Redirecting users from a page that is built for search engines to one that is more human-friendly.
  • Redirecting users to a page that was different from the page the search engine ranked.
  • Attempting ranking improvements that are disapproved by the search engines and/or involve deception.
  • Serving one version of a page to search engine spiders/bots and another version to human visitors. This is called the SEO Cloaking tactic.
  • Calculated placement of keywords within a page to raise the keyword count, variety, and density of the page. This is called keyword stuffing.
  • Using a hidden or invisible text or with the page background color, using tiny font size, or hiding them within the HTML code such as “no frame” sections.
  • Repeating keywords in the meta tags, and using keywords that are unrelated to the website content. This is called meta tag stuffing.
  • Creating low-quality web pages on a website that contain very little content but are instead stuffed with very similar keywords and phrases. These pages are called Doorway or Gateway Pages.
  • Mirror websites by hosting multiple websites – all with conceptually similar content but using different URLs.
  • Creating a rogue copy of a popular website that shows contents similar to the original to a web crawler, but redirects web surfers to unrelated or malicious websites. This technique is called page hijacking.

SEO Pro Tip: – Black hat SEO can provide you with instant results on the search engine result page, but not lasting ones. A big disadvantage of this tactic is Google can drop your website from the search index and out of its ranking. So I suggest you always use ethical SEO techniques to optimize your website.

#3. Gray Hat SEO

A big part of SEO goes into the Gray Hat SEO category. Gray Hat SEO is a tactic for using technically legal methods to improve search engine rankings. Some techniques tend to use more questionable tactics to take greater risks. Gray hat SEO is all about risk and reward.

Some gray hat SEO strategies might be disliked via web crawlers, however, they are not really against your tenets, while different systems might be more hazardous and ought to be utilized simply after cautious thought.

An SEO technique that has the following features can be considered as GRAY HAT SEO:

  • SEO Squatting
  • Creating Social media accounts for your pets
  • Changing your website design after some time
  • Adding a comment box to your site pages and inviting anyone to leave a comment.
  • Sponsored content
  • Automated Google queries
  • Private blog networks
  • Content spinning

What is SEM?

Search Engine Marketing is a tactic or way to market/promote your website on search engines through paid advertising. Search Engine Marketing (SEM) term also includes some part of SEO and other search marketing techniques by increasing the visibility of a website in search engine result pages (SERPs) through paid advertisement.

In other words, Search Engine Marketing is the process of generating traffic to a website by purchasing the ads on search engines.

Important Elements of Search Engine Marketing (SEM)

  • Paid Search Engine Ads
  • Paid Facebook Ads
  • Paid Youtube Ads
  • Paid Social Media Ads
  • PPC (pay-per-click)
  • PPC (pay-per-call)
  • CPC (cost per click)